eBay Better Than New
Content Series
eBay Refurbished is a vertical of business at eBay that offers buyers a choice of refurbished products, ranging in condition from Certified, to Excellent, Very Good and Good, for a fraction of the price.
To drive awareness around this product offering, we teamed up with Cody and Noel of @TMGforeal (who are both crazy rich, yet still love to save money), to create a content series #BetterThanNew in which we watch them take on ridiculous challenges using Certified Refurbished products to show that they look and work just as well as buying it new.
Client: eBay
Content Creators: @TMGforreal
Awards → The Webby Awards (Social // Best Use of Video)
Episode 1: Cody and Noel @tmgforreal used Certified Refurbished products to attract the rarest bird of them all. Know what else is rare? Saving this much money on products this good. 💵 #BetterThanNew
Episode 2: What’s better, saying "motorized carpet nozzle" a bazillion times or saving tons of money by buying Certified Refurbished? @tmgforreal is about to find out. #BetterThanNew
Episode 3: On this episode of Better Than New, @tmgforreal go head-to-head in a cooking challenge. Can Noel make meatballs? Can Cody make homemade pasta? Or will they get lost in the sauce? You're just going to have to watch. 🍝
Season One
Season Two
Episode 1: Watch Cody & Noel go head to head as they take on a 24hr challenge only using eBay’s Certified Refurbished products. Episode 1 of #BetterThanNew is out now! #ebayrefurbished
Episode 2: The 24hr challenge continues. 🕒 See who’s able to make it through—Cody or Noel in Episode 2 of eBay’s #BetterThanNew! #ebayrefurbished